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Back to Basics: The White Hat SEO Guide Google Actually Wants You To Follow

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White Hat SEO: The Non-Negotiable Fundamentals Google Actually Tells You To Follow We often hear from folks who are drowning in conflicting advice: the latest ranking secrets or obsolete tactics. If you want sustainable growth and a trusted brand, the only roadmap that matters is White Hat SEO . This is also exactly how those who were dominating in AI from day one accomplished that.   This post highlights what we do, learn from our years of experience and knowledge of what search engines (okay Google), wants to see. Google provides developer documentation for web developers to be effective at SEO. Google wants a web of well crafted, wonderful user experiences, with well structured HTML. They don't gatekeep, that isn't in their best interest. We don't either, we want the best content and user experiences from quality/trusted content to bubble to the top. So here are the back to basics SEO must-do's. Do them, or call us. White Hat SEO is not just a best practice; it...